By Robert Oppenheim
This new source offers all of the info essential to advertise a salon successfully and inexpensively, for development and preserving an exceptional shopper base. With a wealth of straightforward and inventive how one can allure consumers and raise revenues, a hundred and one Salon Promotions will depend on easy, easy-to-learn equipment for construction and holding a winning salon on a shoestring finances. Readers will how you can capitalize at the climate, benefit from vacations, community with different pros, gift consumers to make sure repeat company, and lots more and plenty extra. just a few of what you are going to examine comprises:
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This new source offers all of the info essential to advertise a salon successfully and inexpensively, for development and retaining an exceptional shopper base. With a wealth of easy and inventive how you can allure consumers and bring up revenues, one hundred and one Salon Promotions depends upon uncomplicated, easy-to-learn tools for construction and holding a winning salon on a shoestring price range.
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Additional resources for 101 Salon Promotions
The politicians—or their spouses. During any given election year there are usually a handful of people running for office in your immediate locality. Depending on the size of your town or city, people running for mayor, councilman, alderman, supervisor, legislator, and so on may be living somewhere nearby. Their pictures are in the papers during election season. People know their names. They are local celebrities. Let’s get these local celebrities into your salon. 1 2 3 INVITE THE SPOUSES Wouldn’t it be a nice touch for you to invite the spouses of local candidates and local candidates themselves into your salon for free salon OF LOCAL CANDIDATES services during the two weeks immediately preceding Election Day?
PRINTED MATERIAL OK, say you have men who patronize your salon. They may be a few, they may be many, but they probably share one characteristic: They come only to have their hair cut. They rarely avail themselves of other services in the salon the way women do. Our job is to craft a promotion that will get them to expand their vistas by exposing them to some of the other jobs of the salon experience. 1 GET MEN TO EXPAND This promotion is going to be giving away services. You shouldn’t think that this will either cheat your salon or dilute your earnings.
Here’s how to work it. 1 Have cards printed that say on the front: HOLIDAY GREETINGS DISCOUNT OFFER and a HOLIDAY GIFT from your friends at Beauty Unlimited You can print your message in a straightforward fashion or you can use photos or beauty themes as a background. AN EXCELLENT 2 On the inside of the card convey a message something like: CHRISTMAS FAVOR IS A GIFT THAT’S All of us at Beauty Unlimited extend our Best Wishes for a Happy Holiday Season and a Happy New Year. MEANINGFUL AND In the Spirit of the season we’d like to extend this BRINGS IN BUSINESS.